Podcast Like The Pros

Learn how to produce a high-quality, professional-sounding show with a small team or a small budget.

Podcasting is my favorite thing.

In May 2018, I launched my first podcast. It's called upside, and it's still going strong! My cohost and I have published a new episode every week for the last 3+ years.

180,000+ downloads with upside

The show has had its ups and downs. For a time, we published twice per week which led to a spike in total downloads.

Fortune recognized the show as a "Top Business Podcast" and Business Insider called it "Almost as Good as an MBA."

I took those lessons to launch Creative Elements

I loved producing upside so much that I wanted to create a second show.

And, long story short, that show became Creative Elements.

On Creative Elements, I dive into the story behind how your favorite creators broke through and made a living from their art and creativity.

We discuss the specific elements of their personality, style, or approach that have helped them thrive: elements like focus, vulnerability, revision, and constraints. 

I've been lucky to interview 75+ creators so far, including...

Seth Godin

James Clear

Tim Urban

The show has grown like crazy!

Using what I've learned, Creative Elements has already surpassed the number of total downloads for upside. The show is nearing 1 million total downloads, and broke 500,000 total downloads in its first 12 months!

Now I want to help you.

One of the most frequent questions I'm asked is how I got these results and how I make the show sound so good.

I put a ton of work into Creative Elements. I'm very proud of it. My goal is to create a show that sounds as good as something on NPR or Gimlet.

But...I'm just one guy. I don't have the skills or resources that those big shows have. So I've learned to adapt and do the best that I can with what I have. I don't spend a ton of money on production, but the show sounds really, really good.

A little bit about my process...

For every episode of my show, I'm concerned with telling a good story. Good stories have a narrative arch, every bit of the story is purposeful, and it is engaging.

Most interviews don't sound like that out-of-the-box. So I spend a lot of time reorganizing, cutting, scripting, recording voiceover, and pulling in external audio.

In this course, I walk you through how I think about those creative decisions and how I do it all in ~5 hours of work.

Listen for yourself...

More than 200+ ⭐️⭐️⭐️⭐️⭐️ Reviews

People seem to like it!

Who this course is for

❌ This course will not teach you audio engineering. But it will teach you how to hire an engineer!

✅ This course is built specifically for people who want to produce a high-quality, professional-sounding show with a very small team and/or a tight budget.

✅ This course will teach you everything you need to know to start, launch, and even market your podcast.

Here's what's inside...

  Module 1: Introduction
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  Module 2: Ideation
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  Module 3: Audio Quality
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  Module 4: Interviewing
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  Module 5: Production
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  Module 6: Marketing Your Show
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  Module 7: Advertising and Sponsorship
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  Module 8: Podcast Networks
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  Module 9: Conclusion
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A few of the 100+ students who have taken Podcast Like The Pros

Don't just take my word for it...

Alex and Ally from the Feelanthrope podcast recorded this kind review!

Ready? Enroll and level up your podcast production.

Photo of Jay Clouse

Hey, I'm Jay 👋

I've been podcasting since 2018. My first podcast, upside, has more than 200 episodes and 200,000 total downloads.

In 2020, I took what I learned to launch Creative Elements. In just over a year, Creative Elements has nearly 1,000,000 downloads and 200+ five-star reviews.

I'm constantly complimented on the quality of the show, which I owe to the process I'm teaching in this course. You can have a high-quality show too, even with a small team.

Learn more about me on my:

Website / Twitter / Instagram

Proceeds go towards our wedding 👰 🤵‍♂️

I want to provide more visibility for how your purchase supports me as an independent creator.

My beautiful partner Mallory and I got engaged in December, 2020 and are getting married in May, 2022. While you learn how to make a great podcast, you'll also be helping us afford our wedding!